Scholarship for Young Entrepreneur Essay Example | Topics and Well Written Essays - 250 words

For Young Entrepreneur - Scholarship Essay Example ion called Pausa-GmbH as an internee, where I was responsible for cash and inventory management; along with these responsibilities, I also took active part in the strategic planning function of the organization. This experience further enhanced my abilities as a proficient manager and helped me developing my own business. I am a person with skills and talents, which I try polishing rather than wasting. Therefore, I keep myself busy working on different tasks and gaining experience, with the help of my multitasking ability. I joined JU Rosenheim, a political party and worked there as a recruiter. My major responsibility was to convince people to join the party and, as a result, I developed strong communication and convincing skills, which could definitely help me as an entrepreneur. In addition, I am active in physical activities and served as football coach at SpVgg-Unterhaching. Keeping in view that I am an active participant in various entrepreneurial activities, I believe, that I ideally qualify for the scholarship; however, my grim financial position will make it difficult for me to continue my educational journey. As I am an established entrepreneur, I hereby, apply for young entrepreneur scholarship. I hope that management of the institute will consider my request. I will be very grateful for this kind

Economics Commentary - U.S quota reduction on textiles Essay Example for Free

Economics Commentary U.S quota reduction on textiles Essay China is an industrialized country and it exports lots of goods to other country. International trade involves the exchange of goods and services across international boundaries. The country depends on its sales abroad to develop its country. The textile industry is a massive industry in china, depends a lot on its exports to make its profits. But the United States (U.S) also has a text tile industry and so to protect their industry they use quotas to protect its industry. The quota is worth $6 billion annual quota and U.S is reducing its quota on the import of Chinese textiles by $9 million because U.S thinks that China is using a third country to get its goods to U.S. Chinas government is not pleased with this and it is try to protect its industry. U.S is using protectionism, which is the restriction of international trade. It prevents consumers and producers reaching the equilibrium price and quantity that would happen in a free market. One way to enforce protectionism is Quotas take the form of a physical limitation on the quantity of a commodity which is allowed to enter the country in a given year. What U.S is doing to Chinese textiles is that it is dropping its quota by $ p million dollars from the $6 billion annual quota. The world supply falls; and this gives the Chinese firms to supply more to the U.S market, directly. The decrease in the quota also leads to consumer surplus to rise. Consumer surplus is the difference between the prices that a consumer is prepared to pay the actual price paid. This is because the consumers were willing to pay for the Chinese textiles price with the quota and so now it is cheaper. Therefore the consumer surplus rises from ADE to ABC. Consumer surplus which is gained is areas 1, 2, 3 and 4. Area 1 is the loss of domestic producers benefit from selling more at a higher price. Area 3 is the windfall gain; it is part of the revenue that the foreign traders get, in this case China. The total revenue for Chinese textiles sold in the U.S is are area 3, 5, 6 and 7 together, before dropping the quota, area 3 was the only amount that China was allowed to sell. Area 2 and 4 are a net loss to society (deadweight loss). China has comparative advantage over U.S in the textile industry. A country is said to have a comparative advantage in the production of a good if it can produce it at a lower opportunity cost than another country. The labor-intensive industry is one where China has an advantage over other producing nations, therefore China has specialized in the textile industry and they would import other goods into the country. The Chinese officials are not pleased with the quota reducing; this is because the textile industry in China is a strategic industry and is trying to protect it. To protect a strategic industry is to protect an industry that employs a large proportion of the population and/or maybe the industry has strong roots in the country and it contributes to the nations identity. These are the two reasons why China does not like what U.S is doing to them, because other country might lose its trust to China and would try to prevent trading with them. Another reason for China not liking the actions taken by U.S is because china hopes anticipated gains in the textile industry will offset huge losses in employment capacity in other economic sectors. China wants all of its industry to grow at the same time and equally, and so this reduced quota will harm their industries, this is why China takes this matter very seriously. China does not like what U.S has done to their textile industry as this might break trade relations, and this may well be loses for both sides. Their relation would get worse, and then China would retaliate as they want to protect its industry and this would lead to more problems. As exports represent an injection into the circular flow of income and are subjected to the multiplier effect. And also unemployment would rise in other industry within China, and even some firms in U.S, as they might not be able to compete with the Chinese industries.

The Jungle Essays -- essays research papers

The Jungle by Upton Sinclair Upton Sinclair's The Jungle is the tale of a Lithuanian immigrant, Jurgis Rudkus, and his family. Jurgis and his family move to the United States in the middle of the Industrial Revolution, only to find themselves ill-equipped for the transition in the workplace and in society in general. Jurgis faces countless social injustices, and through a series of such interactions, the theme of the book is revealed: the support of socialism over capitalism as an economic and social structure. Jurgis learns soon after transplanting his family that he alone cannot earn enough to support his entire family, in spite of the intensity of his valiant efforts to work harder. Soon his wife and the rest of his family are working as well, all attempting to chip in to cover family expenses. However, such exposure proves itself to be too dangerous and detrimental to the Rudkuses. Jurgis becomes hardened by his negative experiences as he realizes that, in a capitalist society li ke the one he was living in, there is no justice. Hard work is not justly rewarded, and often times corruption is rewarded in its place. Through and through, he sees that capitalist life is not fair. Soon he is injured on the job and is forced to stay home and out of work while his mangled foot heals. Jurgis is sidelined from work for two months, and upon his return he finds himself replaced by another worker. Desperate for a job, he takes a dreaded position at the glue factory. Hi wife is pregn... The Jungle Essays -- essays research papers The Jungle by Upton Sinclair Upton Sinclair's The Jungle is the tale of a Lithuanian immigrant, Jurgis Rudkus, and his family. Jurgis and his family move to the United States in the middle of the Industrial Revolution, only to find themselves ill-equipped for the transition in the workplace and in society in general. Jurgis faces countless social injustices, and through a series of such interactions, the theme of the book is revealed: the support of socialism over capitalism as an economic and social structure. Jurgis learns soon after transplanting his family that he alone cannot earn enough to support his entire family, in spite of the intensity of his valiant efforts to work harder. Soon his wife and the rest of his family are working as well, all attempting to chip in to cover family expenses. However, such exposure proves itself to be too dangerous and detrimental to the Rudkuses. Jurgis becomes hardened by his negative experiences as he realizes that, in a capitalist society li ke the one he was living in, there is no justice. Hard work is not justly rewarded, and often times corruption is rewarded in its place. Through and through, he sees that capitalist life is not fair. Soon he is injured on the job and is forced to stay home and out of work while his mangled foot heals. Jurgis is sidelined from work for two months, and upon his return he finds himself replaced by another worker. Desperate for a job, he takes a dreaded position at the glue factory. Hi wife is pregn...

Is there anything to admire in the character of Macbeth? Essay

Is there anything to admire in the character of Macbeth? And how does Shakespeare influence our thoughts and feelings towards him as the audience? As the audience, our opinions of Macbeth change throughout the play, from a perception of a character who is heroic and a loyal servant, to a cruel and evil â€Å"butcher†. Shakespeare uses many varied methods to portray the character of Macbeth to the audience, and influence their thoughts and feelings. The opening scene is of three witches who feature throughout the play. They would have terrified an audience of the time as it was written and performed around the time of the ‘Gunpowder Plot’ and when the threat of being bewitched by a witch was very real to them. When supernatural and inexplicable things happened, women were often persecuted as witches and executed. This unfounded fear is what Shakespeare uses to get his audience hooked, and from there he is able to reel them in. The weà ¯Ã‚ ¿Ã‚ ½rd sisters introduce Macbeth to us, ‘there to meet with Macbeth.’ As they say this they are predicting the future, a skill that witches were believed to have. At this point the audience are surprised to see that the main character is being linked to witches and therefore evil. The last line of their scene, ‘fair I foul and foul is fair,’ this line has alliteration, which enforces the line, making it stick in the memory. Also it is juxtaposition of foul and fair, they are opposites of each other, and yet they are being used together to describe the weather. This is also the first line of Macbeth, this strengthens the link between him and the witches, so before the plot has begun, this gives the audience preconceptions of him being sinful and malicious. The line also conveys an element of pathetic fallacy as it describes the strange weather, and also reflects the ‘strange’ and ‘confusing’ rhymes of the weà ¯Ã‚ ¿Ã‚ ½rd sisters. Shakespeare keeps referring to them to show the overall mood and directions of Macbeth during the play. After Macbeth’s meeting with the weà ¯Ã‚ ¿Ã‚ ½rd sisters, he writes to lady Macbeth, this is when the audience first meet her, and so the way Shakespeare conveys her character in this scene is important as it is how the audience will view her for most of the play. The letter tells both lady Macbeth and the audience how the weà ¯Ã‚ ¿Ã‚ ½rd sisters prophesised his future as thane of both Cawdor and Glamis, and also that he will be king, ‘hail king that shalt be.’ Contrary to the ethics of the time Macbeth seems to treat his wife with the kind of equality he would only show other thanes. However, it begins to become apparent that Lady Macbeth has a great deal of control over him. He calls her his, ‘dearest partner in greatness.’ This shows the audience that Macbeth would be willing to do a great deal for her. We see them contrast each other again when they meet to discuss the murder of king Duncan. It is lady Macbeth who initiates the plan, ‘O never shall sun that morrow see.’ Again showing her dominance over Macbeth, but also a very ambitious, evil side. Macbeth shows doubts and loyalty to his king, ‘we will speak further-‘ this restores some feelings of respect for Macbeth in the audience, as he is defying his wife, and showing his loyal side. But Shakespeare also uses it to make the audience wonder whom Macbeth values and loves more, his wife, or his king and country. â€Å"I am his kinsman and his subject, strong both against the deed.† When he says this, it shows that he seems to be more loyal to his king, but he is won over by his wife. At this point we as the audience admire him for his devotion to his king, and to his wife, it shows him to be a human and have human feelings, Lady Macbeth reveals her true self to the audience in a soliloquy. She links herself to ‘spirits who tend on mortal thoughts.’ And she asks that they ‘unsex’ her, to make her more masculine and therefore able to carry out the tasks that Macbeth is too weak to do. ‘Take my milk for gall.’ This symbolises a theme of black versus white, darkness and light and good and evil that runs through the play. It shows how Lady Macbeth could be seen as a fourth witch in the play, and is helping the weà ¯Ã‚ ¿Ã‚ ½rd sisters cast their spell on Macbeth. She also feels as though it is her committing the murder, and controlling Macbeth, ‘My keen knife.’ This shows how she wants to more masculine, and feels that if she weren’t a woman she would be stronger than Macbeth. Perhaps she feels that he is an extension of herself, at this point the audience would begin to pity Macbeth as they feel he is being submissive to his wife, who is using her persuasive techniques to overpower him in order to make Macbeth carry out her plans, because she feels too female and weak to do them, she is using Macbeth, simply as a body to perform her evil deeds. Shakespeare shows this by using â€Å"we† when Lady Macbeth talks about the crime Macbeth is about to commit, â€Å"We’ll not fail.† His use of the word â€Å"we† makes Lady Macbeth appear to the audience as though she feels that it is her who is committing the murder and that she is controlling Macbeth. Macbeth realises that Lady Macbeth is taking advantage of his love for her and tries to take control of the situation. He shows his loyalty to his king and country as he tries to stop the deed, ‘We will proceed no further in this business.’ But again lady Macbeth shows her dominance and cunning, calculated plans, she throws his better judgement right back at his face and taunts him into submission. ‘Live a coward in thine own esteem.’ She questions his masculinity, ‘then you were a man.’ She uses words such as â€Å"coward† to describe Macbeth to make him feel guilty that he is letting her down, that he is not being the man she wants him to be. She is manipulating him by using his love for her to her own advantage. She even uses her femininity to her advantage and to further taunt his manhood when she says she would have, ‘dashed the brains out’ of her own child, rather than break a promise as he is doing. This is another point at which the audience feels a great sympathy towards Macbeth as a â€Å"woman† is bullying him to murder against his own will. In a 1600s society, when the play was first written and performed, women were considered as second class, weaker both mentally and physically, therefore if a man were seen to being weaker than his wife, the audience would pity him. Shakespeare is using Lady Macbeth’s difference to other women, as a tool to show Macbeth’s vulnerability, a quality that requires sympathy and pity from an audience, and so they would place the blame on Lady Macbeth instead of Macbeth, as it seems as if he isn’t responsible for his own actions. Macbeth buckled to is wife’s pressure and began to plan Duncan’s murder, he begins to hallucinate about a dagger, ‘A dagger of the mind, a false creation.’ Even in his ‘heat oppressed’ vision Macbeth appears to be aware that it isn’t real and that it has something to do with witches, ‘Pale Hecate’s off’ rings, and withered murder.’ Here Shakespeare is using the theme of good and evil as Macbeth battles evil in his mind. It must have been confusing for him as he is fighting against himself, and so either way, he cannot win. We as the audience pity Macbeth here because he has been won over by his wife’s evil ways, we see that he has a weak mind, but we still admire his self knowledge that it is only a hallucination, it is as though he knows he is being taken advantage of, but cant do any thing to prevent it. Evil presides and he goes on to murder King Duncan, perhaps with some regret that he gave way to his wife’s assertiveness. ‘I go and it is done†¦that summons thee to heaven or hell.’ Heaven juxtaposes hell; they are two opposites that are used by Shakespeare to show the underlying theme of good and evil in the play. The way Macbeth questions where Duncan will go after his death, suggests that he knows that Duncan is a good person. Perhaps he is beginning to realise that he is quite the opposite, that he juxtaposes Duncan. This shows that he knows Duncan’s death to be untimely, as he suggests that it might go to heaven for he did not deserve to die. Shakespeare again uses confrontations between the Macbeths to make the audience feel empathy towards Macbeth, as he seems confused and bewildered by what he has done, and Lady Macbeth still berates him. ‘Infirm of purpose.’ She still feels that she is the stronger one in their relationship and feels more worthy of the royalty promised to Macbeth. She believes that Macbeth feels remorse for his actions because he is not evil as she is. He shows his remorse in the form of delusions, ‘Me thought I heard a voice cry, ‘sleep no more: Macbeth does murder sleep.’ At this point we feel for Macbeth as he is clearly distressed, we feel that his suffering is as a result of the bullying prevailed on him by Lady Macbeth, therefore we feel sympathetic towards him. Again, Shakespeare uses the theme of good and evil, this time represented by blood and water. Macbeth asks, ‘will all great Neptune’s ocean wash this blood clean from my hand?’ this shows that he feels as though his bloodstained hands will give him away, he wants to hide the fact that he is a murderer, although this is what he does in battles. At this point we might feel that he is only doing what comes naturally to him, he kills in battle all the time, â€Å"his brandished steel which smoked with bloody execution.† but when it was someone that he knew and respected, and it was off the battle field, he felt distraught and remorseful. This makes the audience respect his morals, but dislike him slightly because he didn’t heed to them. After Lady Macbeth has taken back the daggers, she uses the blood now on her hands to goad Macbeth, ‘my hands are the colour of yours, but I shame to wear a heart so white.’ Lady Macbeth knows that she is more evil and capable of murder than Macbeth was. It is the fact that Shakespeare constantly compares Macbeth to Lady Macbeth. This makes the audience like Macbeth more than his wife. When the two are compared it is always when she is being portrayed as an evil woman, like the witches, he seems to be much more naà ¯Ã‚ ¿Ã‚ ½ve and innocent. It is through such comparisons that Shakespeare is able to make his audience feel that Lady Macbeth takes advantage of her husband’s weaker points, and that he is blind to this. We feel sympathetic towards him because he doesn’t know what is happening to him. The power that Macbeth receives when he is crowned seems to unleash him from Lady Macbeth’s powers. He plans the murders of Banquo and his son Fleance without Lady Macbeth’s knowledge or consent. He pretends that all is normal and hides behind a mask of normality. He ironically tells Banquo, ‘fail not our feast’ even though he knows that he will be dead before it. He tells Lady Macbeth to ‘be innocent of the knowledge.’ He is trying to protect her and also show her that he can be evil with out her help. It seems like some of Lady Macbeth’s devious, calculating side is coming out in Macbeth. Shakespeare is using Macbeth’s role reversal here to make the audience start to respect him as he is taking his rightful place as the more dominant partner in their relationship. It is now him who is giving the orders to her, and not the other way round as we have previously seen, â€Å"And so I pray be you.† And â€Å"So prithee go with me.† Although these are orders and directions, he gives them in such a way that the audience see that he is kinder and more caring than his wife. This dominance seems short-lived, in what has become known as the water shed or turning point at the play. After Banquo has been killed Macbeth sees the ghost of Banquo at his banquet Shakespeare uses the fact that only Macbeth can see Banquo to heighten tension and suspense in the scene. ‘Never shake thy gory locks at me!’ the rest of the banqueters are worried about Macbeth, ‘Gentlemen, rise, his highness is not well.’ And do not wish to see him in a weakened state. Lady Macbeth however, tries to cover up for him, ‘sit worthy friends. My lord is often thus,’ So again, Lady Macbeth is more dominant and has to take control of the situation Macbeth has created in his fits. The ghost leaves, but then enters again to the horror of Macbeth. This re-entrance of Banquo creates tension in this scene as he instils yet more fear and anger in Macbeth. ‘Avaunt and quit my sight!’ Macbeth remains angry and confused after the ghost leaves. ‘Blood will have blood.’ Lady Macbeth shows a more caring motherly side as she tries to calm him, ‘You lack the season of all natures, sleep.’ However, by saying this, she is ironically reminding him that believes that he has â€Å"murdered sleep.† Macbeth goes to see the witches again, this shows that he is a slave to them, and craves their input. They take control from Lady Macbeth and she becomes the delusional one. The witches play a trick on him and predict his future, saying that ‘none of woman born shall harm Macbeth.’ They also say, ‘Macbeth shall never vanquished be until Great Birnam Wood to Dunsinain hill shall come against him.’ This makes Macbeth feel immortal and he becomes more willing to obey the weà ¯Ã‚ ¿Ã‚ ½rd sisters. The new confidence they have given him when they told him his future has given him the self-belief that he is invincible. There has been building hatred towards Macbeth among the Thanes and lords; Lennox and an unnamed lord talk about the tyranny of Macbeth and his murderous ways. ‘That had he Duncan’s sons under his key- As, an’t please heaven, he shall not.’ They both refer to him as, ‘tyrant’ this shows how they no longer hold respect for him as bold warrior and king. ‘Macduff is gone to pray the holy king upon his aid.’ Macduff is the first of many Thanes to escape to England to help them overthrow Macbeth. We have a sense here that Shakespeare is using Macduff to contrast with Macbeth it is like he is the good where Macbeth is the evil. Macduff says, â€Å"Not in the legions of horrid hell can come a devil more damned in evils to top Macbeth.† This shows how the rest of Scotland may be feeling about Macbeth’s tyranny. When Lennox tells Macbeth this news, he greets it with anger and disgust, he reacts by sending murderers to Macduff’s castle to ‘give to th’ edge o’th’sword his wife, his babes and all unfortunate souls.’ At this point the audience may still feel sympathy for Macbeth even though he is acting like a ‘butcher’ it would seem easy to place the blame on the witches, as it is them who are ultimately controlling him, giving the self-assurance that makes him feel like he can do as he pleases without consequence. When news of the ‘slaughter’ reaches England the rebels feel even more hatred to Macbeth. As Macbeth has grown stronger, Lady Macbeth has weakened and becomes ill. It is as though he draws his new strength from her, as though they are one person. Lady Macbeth is now more delusional than Macbeth ever was, ‘All the perfumes of Arabia will not sweeten this little hand.’ This relates to an earlier scene in the play where Lady Macbeth used the blood on her hand to taunt Macbeth, but now it is he who is coping better with the guilt of murder. The Macbeths have grown apart, and so when, in her madness she kills herself, all Macbeth can say is, ‘she should have died hereafter.’ Here the audience would think that Macbeth was becoming heartless and uncompassionate. But subsequently he shows that he knows that he has lost all that he had. He prepares to go out to fight Macduff, and admits his deepest thoughts to his servant, ‘Seyton I am sick at heart.’ This line shows an underlying theme of sickness in the play, for Lady Macbeth has died of a sickness of the mind, and it seems now that Macbeth will die of a sickness of the heart, he has given up hope on life and is willing to enter into his consequences, be it heaven or hell. Also, ‘As honour, love, obedience, troops of friends, I must not look to have, but in their stead, curses.’ These lines evoke a great sorrow in the hearts of the audience, as they see how underneath it all he is as human as us all and he is hurt that he has lost everything. This shows the audience how he is reformed, but it is all too late, they would feel really very sorry for him at this point, and admire his bravery to stand up and stare imminent death in the face, ‘cheer me ever or disseat me now.’ Shakespeare uses a soliloquy of Macbeth’s to voice the morals of the play in just one simple sentence. ‘Life’s but a walking shadow, a poor player that struts and frets his hour upon the stage, and then is heard no more; it is a tale told by an idiot, full of sound and fury, signifying nothing.’ This is Shakespeare’s view on life, that it is meaningless, especially when you let others control you, and don’t live for you. Shakespeare is perhaps showing how he doesn’t respect or admire the character of Macbeth but that he sympathises and pities him. When Macbeth realises there is nothing left for him, and he only has himself to blame there is something to admire in his character. The fact that he acknowledges his inevitable death, but doesn’t try to justify his actions shows the audience that underneath it all there always was an admirable person, it wasn’t until his wife died that this side of him came out. Maybe this is because Lady Macbeth had a strong hold over him and he could only break free and show his true self when she had gone for good. Overall the audience only really admire him at the end of the play when his last soliloquy shows that he is a truly brave individual, â€Å"cheer me ever or disseat me now.† This shows that in his impending death he still wanted to go out fighting like the man he used to be, rather than take his own life, as his wife does. It is this final comparison between the two that we can finally see his brave side. Laura Barnes MACBETH ESSAY: Is there anything to admire in the character of Macbeth? And how does Shakespeare influence our thoughts and feelings towards him as the audience?

Realists and Liberalists Views

Liberalists and Realists World Views Liberalists and realists have completely different views on the world stage. Liberalists’ views are based on liberty and equality while Realists views are based on security and relationships with great powers. Liberalists believe that an international society can work together to resolve problems. This involves trade between all nations and war would end so that everyone could live in peace and help each other out. Liberalists also believe that war should only occur when it is an absolute emergency and not just to acquire new land or to improve their economy.The realists on the other hand believe that war is inevitable and that the best way of avoiding war is to be strong and let your enemies know that you are ready for anything. Realists believe that if we rely on reason to resolve war that nothing will ever get resolved. After World War Two, realists’ views were favored by the majority of the world. Realists argued that in world po litics there is no government to set rules or protect states, so that each state must look after its own because you cannot always rely on other states for help. I believe that there has to be a happy medium that the liberalists and the realists can come too.Why can’t we all work together to provide security for the whole world. There is no reason why our world has to be going to war all the time over territory or because we need to help an ally. War never really solves anything it usually just leads to more violence and more problems. I say this because even when war sometimes does solve a problem between two nations those nations’ people will never be able to live the same way. The consequences of war can be horrific; people can lose their homes, schools can be destroyed, people’s food sources can be cut off, and ultimately people can lose their whole families due to war.The nations are not only financially weaker but now you have ruined people’s lives on top of it. Both views can be favored at any time in the world; this depends on what is going on in the world. Liberalism is obviously going to be favored if the whole world was at peace. The reason I say this because if there were no wars going on people would not be so worried about security and power of their nation. They wouldn’t have to side with the realists view of security because there is no threat to their nation. While on the other hand if there are wars going on around the world people are going to favor realists iews because they are afraid of what could happen without a strong enough military to protect them. I cannot blame the realists’ views on security because there is a lot of violence in the world and if you do not have a strong enough military tragedies could happen to your nation. I feel that the only reason why Realists views still remain is because there are so many worries in the world. There is always going to be conflict over new global chal lenges such as worry of HIV, climate change, nuclear weapons and even cyber-attacks.We will never be able to eliminate all of the global challenges that arise but I don’t see why there has to be so much violence in the world. Every day in the news more and more innocent people die for no reason whether it’s in the United States or Cairo it doesn’t matter, the violence needs to stop. It is pointless to have nations flush billions of dollars down the drain every year over the dumbest things. Nations should keep their money that they get from taxes and help out their own nation and work to eliminate internal problems instead of always focusing on external problems.Who cares if other nations want to blow themselves up let them work out their own problems, other nations don’t need to jump in and make the problem worse. The only thing that comes out of war and violence is death and death to me doesn’t solve any problems. If it were up to me every nation would have to drop their weapons and talk there problems out. The problem with this though is violence has been in the history of every nation at some point, so everyone just knows violence as a way to solve a problem.I am not saying that we should never again raise a weapon to protect ourselves but we cannot always rely on violence to solve our problems it is just a huge waste of money and just creates a higher death toll. The thing is people think that when two nations go to war over a certain issue that the outcome will result in a resolution of that issue but that is not always true it usually ends in a temporary resolution but then sometime in the near future that issue will rise again whether it is between the same countries or different ones.All nations need to work together to resolve world problems so that those problems will not have to arise again. We should not have to use violence to deal with our issues we should just simply talk it out and combine our ideas to have a resolution for that problem. I know that it is not that easy to do, but we can talk things out without people dying and spending billions on pointless firearms. Yes, talking out our problems may take a while till we can agree on a resolution but war isn’t exactly a fast resolution either.

Summary To Preface To The Lyrical Ballads Essay Example

Summary To Preface To The Lyrical Ballads Essay Example Summary To Preface To The Lyrical Ballads Paper Summary To Preface To The Lyrical Ballads Paper In his Preface to the 1798 edition of the Lyrical Ballads, Wordsworth presented his poetic manifesto, indicating the extent to which he saw his poetry, and that of Coleridge, as breaking away from the artificiality, triviality or over-elaborate and contrived quality of eighteenth-century poetry. The Preface is itself a masterpiece of English prose, exemplary in its lucid yet passionate defense of a literary style that could be popular without compromising artistic and poetic standards. Yet it is also vital for helping us to understand what Wordsworth and Coleridge were attempting in their collection of verse, and also provides us with a means of assessing how successfully the poems themselves live up to the standards outlined in the Preface. The Preface covers a number of issues and is wide-ranging in its survey of the place of the Lyrical Ballads on the contemporary literary scene. The topics covered include the following: 1. The Principal object of the poems. Wordsworth, in this extract, places the emphasis on the attempt to deal with natural (rather than cosmopolitan) man, arguing that such men live much closer to nature and, therefore, are closer to the well-springs of human nature. Behind this, we can see how much Wordsworth owes to that eighteenth-century preoccupation with natural Man, associated particularly with the writings of Rousseau. He sees his poetry, in its concerns with the lives of men such as Michael, as an antidote to the artificial portraits of Man presented in eighteenth-century poetry. The argument is developed when he outlines his reasons for dealing with humble and rustic life. 2. For Wordsworth (and Coleridge) this choice of subject matter necessarily involves a rethinking of the Language of poetry. Note, however, that Wordsworth admits to some license in tidying up the language of ordinary men. Does this affect the persuasiveness of his theories about natural men? 3. This leads Wordsworth to an attempt to define poetry and its effects on the reader. Wordsworths project is an idealistic one, and clearly Poetry, for him, has a vital role in educating the mind and sensibility of his readers, a moral purpose. This quotation illustrates how important this benevolent effect is for the reader. 4. Inevitably, perhaps, the above leads Wordsworth towards asking What is a Poet? His answer illustrates the underlying assumptions about the poet as the genius, as the special person, capable of re-articulating thought and feeling so as to educate the reader. Glossary Object The principle object, then proposed in these poems was to choose incidents and situations from common life, and to relate and describe them, throughout, as far as possible in a selection of language really used by men, and , at the same time, to throw over them a certain colouring of imagination, whereby ordinary things should be presented to the mind in an usual aspect; and, further,, and above all, to make these situations and incidents interesting by tracing in them, truly though not ostentatiously, the primary laws of our nature: chiefly as regards the manner in which we associate ideas in a state of excitement. Humble and rustic life Humble and rustic life was generally chosen, because in that condition, the essential passions of the heart find a better soil in which they can attain their maturity, are less under restraint, and speak a plainer and more emphatic language; because in that condition of life, our elementary feelings co-exist in a state of greater simplicity, and consequently, may be more accurately contemplated, and more forcibly communicated; because the manners of rural life germinate from these elementary feelings, and, from the necessary character of rural occupations, are more easily comprehended, and are more durable; and lastly, because in that condition the passions of men are incorporated with the beautiful and permanent forms of nature. Language The language, too, of these men has been adopted (purified indeed from what appear to be its real defects, from all lasting and rational causes of dislike and disgust) because such men hourly communicate with the best objects from which with the best part of language is originally derived; and because, from their rank in society and the sameness and narrow circle of their intercourse, being less under the influence of social variety, they convey their feelings and notions in simple and unelaborated expressions. Accordingly, such a language, arising out of the repeated experience and regular feelings is a more permanent, and a far more philosophical language, than that which is frequently substituted for it by Poets, who think that they are conferring honor upon themselves and their art, in proportion as they separate themselves from the sympathies of men, and indulge in arbitrary and capricious habits of expression, in order to furnish food for fickle appetites, of their own creation . Definition of poetry For all good poetry is the spontaneous overflow of powerful feeling: and though this be true, Poems to which any value can be attached were never produced on any variety of subjects but by a man who, being possessed of more than usual organic sensibility, had also thought long and deeply. For our continued influxes of feeling are modified and directed by our thoughts, which are indeed the representative of all our past feelings; and, as by contemplating the relation of these general representatives to each other, we discover what is really important to men, so by the repetition and continuance of this act, our feelings will be connected with important subjects, till at length, if we be originally possessed of such sensibility, such habits of mind will be produced, that by obeying blindly and mechanically the impulses of these habits, we shall describe objects, and utter sentiments of such a nature, and in such connection with each other, that the understanding of the Reader must nece ssarily be in some degree enlightened, and his affections strengthened and purified. What is a Poet? He is a man speaking to men: a man, it is true, endowed with more lively sensibility, more enthusiasm and tenderness, who has a greater knowledge of human nature, and a more comprehensive soul, than one supposed to be common among mankind; a man pleased with his own passions and volitions, and who rejoices more than other men in the spirit of life that is in him; delighting to contemplate similar volitions and passions as manifested in the goings-on of the Universe, and habitually compelled to create them where he does not find them. To these qualities he has added a disposition to be affected more than other men by absent things as if they were present; an ability of conjuring up in himself passions, which are indeed far from being those produced by real events yet (especially in those parts of the general sympathy which are pleasing and delightful) do more nearly remember the passions produced by real events, than anything which, from the motions of their own minds merely, other men are accustomed to feel in themselves:- whence, and from practice, he has acquired a greater readiness and power in expressing what he thinks and feels, and especially those thoughts and feelings which, by his own choice, or from the structure of his own mind, arise in him without immediate external excitement.

The product proposal for enhancing and re-designing a chef’s uniform The WritePass Journal

The product proposal for enhancing and re-designing a chef’s uniform Abstract The product proposal for enhancing and re-designing a chef’s uniform . The Chef’s uniform. CarlifoniA. California UP. Cohen, A.2011. J.J. Pizzutos Fabric Science Swatch Kit (10th ed). London: Fairchild Publications Kim, S. and Park, K. 1989. International Journal of Clothing Science and Technology. Emeral Publishing Press Karmakar. 1999. Textile Science and Technology. Netherlands: Elsevier Publications Kadolph. S. 2010. Textiles (11th ed). New York. Prentice Hall Stone. E. 2008. The Dynamics of Fashion (3rd Ed). London: Fairchild Publications Textile Intelligence Limited. 2011. Cosmetotextiles wearable body. Available online from www.textilesintelligence.com Retrieved 28th, November 2012. Winks, J. M. 1997. Clothing Sizes: International standardization. London: Textile Institute  publication. Wulfhorst, B et al. 2006. Textile Technology. London: Hanser Publications

Birthday Wishes and Quotes for Friends

Birthday Wishes and Quotes for Friends Friends make your birthday special. They may not shower you with expensive presents, but their presence makes the celebration complete. Likewise, your friends expect you to shower them with love and attention on their birthdays. Friends Like Unexpected Birthday Surprises On your friends birthday, show your dearest friend how much you care. As long as your surprise does not cause embarrassment, your friend will enjoy being surprised on her birthday. The surprise need not be extravagant. You can throw a surprise birthday party with close friends. Your friend will be touched by your gesture, however big or small.With little investment, come up with creative birthday surprises. You can plan a treasure hunt for your friend, or a picnic at her favorite holiday spot. You can even plan a special trip to a rock concert. Or take her to a karaoke bar, and dedicate a birthday song to your friend. Connect With Friends on Birthdays Birthdays are the perfect occasion to catch up with friends. If your friend has moved to another part of the world, send birthday wishes through text messages or social networking sites. If you have not been in touch with your childhood friends, surprise them by sending them birthday wishes. Everybody loves to be remembered on birthdays. Your birthday wish will come as a pleasant surprise. Also, you can use birthdays as the perfect excuse to befriend someone. Birthday Quotes for Friends Add a Special ZingYou want your gift to stand out in a pile of presents. While it would be foolish to empty your pockets and buy the most expensive presents, you can gift your friend something you hold dear. Or you can gift her a handmade present, such as an engraved handkerchief, or a personalized t-shirt. While choosing a birthday gift, keep your friends preferences in mind. If you are unable to make a choice, simply gift your friend a small present with a happy birthday wish written on it. Your eloquent words can make any gift special. Use these birthday quotes for friends to add that magic touch. Larry LorenzoniBirthdays are good for you. Statistics show that the people who have the most live the longest.Menachem Mendel SchneersonBecause time itself is like a spiral, something special happens on your birthday each year: The same energy that God invested in you at birth is present once again.Edna St. Vincent MillayMy candle burns at both ends; it will not last the night.But, ah, my foes, and, oh, my friends; it gives a lovely light!Robert BraultIn childhood, we yearn to be grown-ups. In old age, we yearn to be kids. It just seems that all would be wonderful if we didnt have to celebrate our birthdays in chronological order.Chili DavisGrowing old is mandatory; growing up is optional.Oscar WildeThirty-five is a very attractive age; London society is full of women who have of their own free choice remained thirty-five for years.E. W. HoweProbably no man ever had a friend that he did not dislike a little.Robert Brault I value the friend who for me finds time on his calendar, but I cherish the friend who for me does not consult his calendar. Margaret Lee RunbeckSilences make the real conversations between friends. Not the saying but the never needing to say is what counts.John LeonardIt takes a long time to grow an old friend.Ralph Waldo EmersonIt is one of the blessings of old friends that you can afford to be stupid with them.Barbara Kingsolver The friend who holds your hand and says the wrong thing is made of dearer stuff than the one who stays away.Elbert HubbardThe friend is the man who knows all about you, and still likes you.Antoine De Saint-ExuperyThe tender friendships one gives up, on parting, leave their bite on the heart, but also a curious feeling of a treasure somewhere buried.Jean Paul RichterOur birthdays are feathers in the broad wing of time.William ShakespeareWith mirth and laughter let old wrinkles come.Chili DavisGrowing old is mandatory; growing up is optional.Cherokee ExpressionWhen you were born, you cried and the world rejoiced. Live your life so that when you die, the world cries and you rejoice .Bishop Richard CumberlandIt is better to wear out than to rust out. John LennonCount your life by smiles, not tears,Count your age by friends, not years.W. C. FieldsStart every day with a smile and get it over with.Bob HopeYou know you are getting old when the candles cost more than the cake.Samuel UllmanYears may wrinkle the skin, but to give up enthusiasm wrinkles the soul.William W. PurkeyYou’ve gotta dance like there’s nobody watching,Love like you’ll never be hurt,Sing like there’s nobody listening,And live like it’s heaven on earth.Markus Zusak, I am the Messenger Sometimes people are beautiful. Not in looks. Not in what they say. Just in what they are.George Harrison All the world is birthday cake, so take a piece, but not too much.Mae WestYou only live once, but if you do it right, once is enough.Ralph Waldo EmersonTo laugh often and much; to win the respect of intelligent people and the affection of children; to earn the appreciation of honest critics and to endure the betrayal of false friends. To apprecia te beauty; to find the best in others; to leave the world a bit better whether by a healthy child, a garden patch, or a redeemed social condition; to know that even one life has breathed easier because you have lived. This is to have succeeded.Ralph Waldo EmersonIt is not the length of life, but the depth.Maya AngelouLet gratitude be the pillow upon which you kneel to say your nightly prayer. And let faith be the bridge you build to overcome evil and welcome good.Martin BuxbaumSome people, no matter how old they get, never lose their beauty- they merely move it from their faces into their hearts.Elizabeth Cady StantonThe heyday of a womans life is the shady side of fifty.

Employee Health Plan 2010 Essay Example | Topics and Well Written Essays - 500 words

Employee Health Plan 2010 - Essay Example The Employee Health Department would schedule check-ups and administration of annual PPDs, (kindly spell out) vaccinations such as Hepatitis B, MMR, Varicella and Influenza through regular correspondences and memoranda. This 2010, the Kennedy Health System is considering administering Pertussis Vaccine to those with risk of exposure. Further, a wellness program would be launched this year with the objective of maintaining good health and improving one’s lifestyle through awareness of health risks and practice of well balanced nutritional diet and enough physical exercise. The 2010 Kennedy Health System Employee Health programs focuses on associate vaccination programs assisting in following up on body substance exposures, injuries, and communicable diseases and maintaining employee health records as required by NJDOHSS, OSHA, AOA, and the Joint Commission. In addition, pursuant to the requirements of OSHA and the Joint Commission of Accredited Hospitals Organization, standards on the Safe Patient Handling Act would be highlighted and required orientation and training, as required, would be administered. The wellness programs (weight and stress management, smoking cessation, cardiovascular health management) would be launched on a self-directed approach making it free, voluntary and addresses unique issues tailored to each employee’s needs. The EHP focuses of measuring its effectiveness through performance evaluation reports and regular assessments specifically in areas of high risk exposures such as Sharps/Fluid Exposure; Communicable Diseases; Influenza Vaccinations; Hepatitis Vaccinations, MMR Vaccines, Varicella Vaccines, among others. With the upcoming implementation of the administration for Pertussis Vaccine to those with risk for exposure, appropriate standards and rules of administration would be outlined for dissemination and appropriate guidelines. Benefits for the EHP are available to all new and

Nursing Assignment Case Study Example | Topics and Well Written Essays - 750 words

Nursing Assignment - Case Study Example From this study it is cleaer that one of the most obvious features that an individual might seek to overlook with respect to Marcus situation and the means by which he adapted to the illness and overcame it has to do with the fact that he was a young relatively fit non-smoker that exhibited a better than average level of physical conditioning and strength. Because of this, the time that he spent affected by the disease and the general care that his girlfriend provided to him, as well as the address and white, bland foods, he was once again ready to return to his normal activities. Without any one of these factors, it is unlikely that Marcus would have improved and/or that would not have required further medical attention.This discussion highlights that  the reason behind the outcome being far worse in a potential outbreak within the community nursing home has to do with the fact that the individuals that are within the nursing home are ultimately there for one of two reasons; perha ps even both of these. As such, these individuals are invariably in a nursing home due to the fact they are either unable to take care of themselves due to old age and/or they are physically incapable of maintaining their own health/body functions.  Within such a weakened situation, the immune system and the overall strength of the body would be compromised; lending to a situation in which the mortality rate of this outbreak would likely be extraordinarily high.

South Asian Art Essay Example | Topics and Well Written Essays - 500 words

South Asian Art - Essay Example As with other figures of Buddha, The Head of Buddha features lakshanas to portray that he is the Enlightened One. The Buddha's bulge on his head signifies his "transcendent knowledge" and excellent mental capacity. It should also be noted that Buddha has long empty ears as he formerly wore big, heavy goal earrings as a prince. However, as he accepted pain and suffering, he took off his power and riches including his royal garment and earrings to be freed from material wealth (Kossak and Watts 27). The Head of Buddha's gesture also shows one important quality of Buddha. We can see that the eyes of Buddha are half-closed signifying that he is very peaceful and quiet. The artist used this gesture to depict this deep contentment in life. The figure shows the image of another reincarnation of the Great Goddess Devi. In Hindu mythology, Parvati is the reincarnation of Sita who killed herself "because of an insult to her husband" (Kossak & Watts 30). Parvati's image in the sculpture, both in shape and in gesture, symbolizes what she came here for-"lure the mourning Shiva to other marriage" (Kossak & Watts 30). Parvati is depicted as very alluring with huge breasts and small waist. Parvati, thus, became a symbol for "fertility, marital felicity, devotion to spouse, asceticism, and power" (Parvati 2).

Aristotle, Nicomachean Ethics, Mullen, Hard Thinking About Values Essay

Aristotle, Nicomachean Ethics, Mullen, Hard Thinking About Values - Essay Example However, to this end Aristotle argues that the action of living, which consists of elements like nourishing and providing nutrition to the body, goes the same as that of other living matters like plants. Again, the skill of perceiving different senses, which the human beings think that they are capable enough, does not also constitute the acts of ‘proper function’. It is because as Aristotle argues that even nomadic creatures like animals also possess such skill sets. Aristotle states that apart from the previous two conditions of simple living and the ability to perceive the external world through the sense organs human beings possess the power of rational thinking. This rational thinking links up the individual with a host of different activities. Human beings to sustain themselves must use their rational thinking for performing effectively. Effective performance of an activity by a human being signifies that the person desires to set defined standards in the work done . The individual must optimally use one’s own strength in performing the actions with considerable efficiency to maintain the standards previously set. Optimal utilization of one’s own strength and knowledge to perform the tasks assigned hold that the performance is accomplished in conformation to one’s soul.

A Walk Down the Grocery Aisle Essay Example | Topics and Well Written Essays - 500 words

A Walk Down the Grocery Aisle - Essay Example As national brands are typically considered to be cutting-edge and associated with higher quality, they must emphasize that they are irreplaceable, that they are a better value despite their higher price, and get on board with Internet marketing to earn repeated business and ensure product availability. When retailers co-brand with national brands, both tend to profit. To stay competitive and ensure profits, both sides must focus on the unique advantages that only their products can provide consumers, whether it is quality, price, locality, availability, value, or variety. New difficulties and opportunities show their face in the grocery business during changing times. A tough economy poses great challenges for national brands, which see consumers often sacrificing quality as they purchase lower-cost store brand alternatives. This added challenge for national brands opens up greater opportunities for retailers, which can better cater to the financial struggles of customers with their cheaper store brands. However, when an upturn in the economy hits, store brands must prepare for consumers returning to the familiar national brands, as they can afford the more expensive national brands. But because store brands have been perceived as having higher and higher quality, national brand companies cannot always count on customers returning to their products, as they might not see the dividends in paying a lot more for a national product that is not that much different than the retailer’s cheaper substitute. A shifting economy can pose problems for both store brands and national brands, bringing to the forefront issues with pricing, quality, and value. There are many things that both store brands and national brands can do to overcome challenges brought about by changing economic times so that they can ensure success. Changing up their game plans and crafting effective marketing approaches can make both sides winners. With the rising

Aristotle, Nicomachean Ethics, Mullen, Hard Thinking About Values Essay

Aristotle, Nicomachean Ethics, Mullen, Hard Thinking About Values - Essay Example However, to this end Aristotle argues that the action of living, which consists of elements like nourishing and providing nutrition to the body, goes the same as that of other living matters like plants. Again, the skill of perceiving different senses, which the human beings think that they are capable enough, does not also constitute the acts of ‘proper function’. It is because as Aristotle argues that even nomadic creatures like animals also possess such skill sets. Aristotle states that apart from the previous two conditions of simple living and the ability to perceive the external world through the sense organs human beings possess the power of rational thinking. This rational thinking links up the individual with a host of different activities. Human beings to sustain themselves must use their rational thinking for performing effectively. Effective performance of an activity by a human being signifies that the person desires to set defined standards in the work done . The individual must optimally use one’s own strength in performing the actions with considerable efficiency to maintain the standards previously set. Optimal utilization of one’s own strength and knowledge to perform the tasks assigned hold that the performance is accomplished in conformation to one’s soul.

E market paper Essay Example | Topics and Well Written Essays - 1000 words

E market paper - Essay Example This paper focuses on the online fashion shoppers as the target market, and www.net-a-porter.com and http://www.shopstyle.com as the key websites that can meet the needs of the chosen target market. ShopStyle Website has a better communication strategy while Net-A-Porter website has a better structure and appeal to viewers. The Net-A-Porter Group Limited considers itself as the world’s premier online luxury fashion retailer. The market segment in this case is the luxury online fashion shoppers. The Net-A-Porter Group Limited was launched in 2000 and has successfully established itself in market using its luxury brand. The company prides itself in its exceptional pricing and highly effective customer care that has enabled them to remain strong and favoured in the highly competitive fashion market. Their website www.net-a-porter.com is an award winning website presented in a unique way – as a fashion magazine. The luxury fashion company targets online savvy luxury customers, and offers them what they want – customized fashion clothes designed to meet the specific needs of each customer. It focuses on bringing out the best looks of customer. The Net-A-Porter Group Limited provides cutting-edge labels and delivers its products through the worldwide express delivery. Customers find clothes of their choice from the company’s online store, and order whatever they want. The company then delivers them to wherever the customer prefers it to be delivered. The online luxury fashion market segment is a large market because most people who demand luxury products use the internet, and prefer their products to be delivered to their convenient places. The visitors of the company’s website per month are about 2.5 million. That shows that about 83,000 people frequent the website daily. This indicates that the online luxury market

The tactics used by the U.S and the N.L.F in the Vietnam War Essay Example for Free

The tactics used by the U.S and the N.L.F in the Vietnam War Essay How effective do you think these tactics were? During the Vietnam War, the United States took a completely different approach than the National Liberation Front (NLF) when it came to tactics. America was more modern in their attacks, using their air force and heavily armed ground troops. Whereas the NLF only had guerrilla fighters, who stayed on the ground and attacked quickly. The first tactic involved the US air force strategically bombing North Vietnamese targets. This included bombing army bases, bridges, railways and factories, even though North Vietnam didnt have many factories to bomb. US panes were flying 164 flying missions a day on average in early 1966. Bombs often missed their target. Hospital patients and school children were among those killed. This bombing campaign had limited success. Part of this massive bombing campaign was called Operation Rolling Thunder which also took place over North Vietnam. It was only meant to last for eight weeks, but finally ended after three years. This is a symbol of how much America struggled to pick out the communists, and this statistic alone implies how the U.S was finding this War harder than it first appeared. The Americans knew that they had to try and destroy the Vietcongs supply routes. They were receiving weapons from the North, along the 17th parallel, but in particular along the Ho Chi Rail. This road linked the South and the North, and was also densely covered by forest. This meant that it was easy for the South to be supplied, and made it even harder for the Americans to spot the transactions. Due to this, America decided that the only way that they would be able to stop weapon supplies along this road and through the forests would be to use bombs. They did this by dropping chemical bombs that defoliated the vast amount of trees. This chemical became known as Agent Orange. This now meant that American helicopters were able to spot the enemy more easily. Although Agent Orange worked, it did effect the Vietnamese people. One effect of this chemical was that it caused cancer amongst those who used it or were affected it. It also had an effect on pregnant woman who ended up giving birth to seriously deformed children or stillborns. The war also had many psychological effects. The North Vietnamese used this as propaganda against the Americans, suggesting that they had done it deliberately to harm innocent people. But aside from this, the Americans were still struggling to have a clear view of the enemy. Because of this, they introduced another chemical bomb Napalm. Napalm is a thick liquid, which usually contains petrol and is used in firebombs and flame-throwers. It cleared the undergrowth, which gave the US more chance of being able to spot the Vietcong from the air. Although, there was one major problem. Napalm also sticks to human skin, and gradually burns away the flesh. The Americans simply dropped it on forest, possibly forgetting that innocent peoples lives were at risk. Unsurprisingly, people were hurt- killed. In December 1966, the North Vietnamese finally permitted an American journalist to visit North Vietnam. They had let American news reporters into the country deliberately. They did this, as they knew that any problems that may arise in Vietnam would instantly be broadcasted back in America. This was proved correct as, during the Napalm attacks, graphic images and videos were sent back home to the U.S showing how America had killed innocent civilians and destroyed thousands of homes. An example of this is a video, which shows a set of children running from a Napalm attack with Napalm itself attacking their bodies. The children are crying and are obviously in extreme pain. The American reporters, as well as the communists in Vietnam, knew that these stories would most definitely touch the American peoples hearts. It would also inevitably anger them. This sort of footage would also make the Americans question why children were being hurt and whether this war was really worth fighting. From the communists point of view, this had the desired effect. Morale in America was beginning to crumble. Another tactic used by the U.S was strategic hamlets. The Americans were aware that the peasants from the South predominately supported the NLF. Due to this, they knew that they had to restrict the influence that the NLF had on these peasants. They decided to introduce strategic hamlets, where they moved thousands of peasants out of their homes. These were areas controlled by the Americans and surrounded by barbed wire. Around 40% of the Vietnamese were moved in this way, but all this scheme achieved was making the Vietnamese detest the Americans even more. Ground troops were also sent into South Vietnam. These troops were under orders to defend only their air bases. They also protected the ports where supplies and troops arrived. These troops were allowed to patrol up to a maximum of 80 km around the bases to make sure that there were no Vietcong in the area. Johnson believed at this time that if he adopted a basically defensive strategy, that this would convince the American people that the U.S were indeed only there to try and protect South Vietnam. Although just a few months later, Johnson told commander of the American Forces in Vietnam, General Westmoreland, that his troops could now follow more aggressive tactics. The U.S used another tactic. They were only interested at this time in searching out and destroying the big enemy forces at this time. In other words, they were trying to eliminate regular or professional troops of the North Vietnamese Army (also known as the NVA). If they were able to do this then they would have to deal with the less well-trained guerrilla forces or Vietcong. Westmoreland was confident that America would defeat the enemy as they were better equipped and more trained. During this period the war seemed to be going well for the U.S. Troops would track down Vietcong members before inflicting heavy casualties on them. Air strikes were also proving particularly effective. Propaganda in the United States was becoming more positive. For every American that died at this time, another seven communists would also suffer the same fate. The American leaders now believed that the North Vietnamese wouldnt be able to suffer casualties like this for long. But he was very wrong. The US believed the troops could defeat the NLF because they had modern and superior fighting equipment. Whereas the NLF had no tanks, no aircraft and no artillery. But they did have experience in fighting guerrilla wars. They had had to do so against the French from 1946 to 1954. The same tactics were carried out against the Americans. This was a major handicap against the U.S, as they had had no experience in guerrilla warfare and did not know the country very well at all. The NLF avoided fighting in open battle with the US troops, because the Americans were better armed. Instead, they mingled with peasants in the rice-fields or hid in the jungle. This made it impossible for American troops to distinguish between the peasants and the guerrilla fighters. The NLF wore no uniform and simply dressed in normal clothes so they looked just like the peasants. They also spoke the same language as the peasants, so they sounded just like the them and could act normally around them. On top of this, many knew every detail of the jungle, and were very aware of their surroundings. The NLF knew that they were unlikely to survive above ground with the huge amounts of bombs that were being dropped. Because of this, they built 200 miles of underground tunnels underneath South Vietnam itself. This meant that they could take cover whenever a bombing raid was in process, as well as being able to jump out of the ground and surprise the Americans. They were able to deceive the Americans. This also meant that that even if the NLF soldiers were spotted, they could quickly jump back into the ground and make their escape. Due to all of this, the Americans found it very hard to pick out, find and stop the mobile enemy. The NLF also had an underground hospital system as a defence against bombing campaigns and chemical warfare by the US. NLF guerrillas also set up thousands of booby-traps all around the jungles. The U.S soldiers did not notice these traps until it was too late. All of the tactics used by the NLF were to avoid direct confrontation with the U.S soldiers. They knew that if they did do this then they were certain to lose. So instead they cleverly mingled with the peasants and hid themselves away from the limelight. They then struck in groups in the jungle, which they knew best. This meant that the chances of them winning their small individual battles was much higher, and so doing this meant that they could gradually pick off parts of the American soldiers. This, in my opinion, is the reason that they won. As well as this, the NLF knew when it was right to strike out at the Americans. They were also winning the propaganda war, and managed to make the American people aware that the U.S government had lied about what was going on in Vietnam. They knew that if they were able to attack American morale then it was almost as good as winning the war. The NLF decided to go for one final surge, just to make the Americans clearly aware that they had no chance of winning this war. American taxes had just been raised due to the huge strain on the economy of the war, and morale was already quite low. So the NLF launched the Tet Offensive, where in January 1968 they captured 75% of the main towns in South Vietnam. This was the first time during the War that they had been involved in full on fighting with the U.S. But yet again, the surprise element had worked in the NLFs favour and they quickly managed to capture town after town. Pictures and video clips were soon sent back to the U.S.A and propaganda was again damaged. President Johnson now realised that it was his prerogative to end the war, other it would result in a loss for the U.S. Peace talks were then held. The communists in Vietnam had not only survived, but had defeated arguably the strongest nation in the world.

Market Strategy Of Titan Watches

Market Strategy Of Titan Watches During late 2008 and 2009 confidence of consumer fell and people became more aware about their spending in watches and jewellery has not been immune to the economic climate. During 2005 jewellery and watches market grew by 10 % were it reaches to  £4.8 billion in 2010 and over next five year Mintel forecasts is 11%growth in watches and jewellery market. Hence 2011 is also going to be the year to invest in mens jewellery. Stephen Webster presented a strong case for mens jewellery at IJL in September 2010, and assuming male customer only want watches and the odd signet or chain could lead to missing out on a potential wealth of customer. Its not that male customers dont want it: they just dont know they want it. Men dont have thinking about what to wear as women do, explain Webster. But once a man is bejewelled, theres no looking back. They also dont wait for special occasions like woman do, and they can go from zero to jewellery enthusiast in no time. Market research company Mintels September 2010 report Watches and Jewellery Retailing UK found that 20% of male respondent said they like receiving jewellery as a gift, and 12% said that they had purchased all of their own jewellery. So the market is clearly there to be exploited. http://www.retail-jeweller.com/trends/in-with-the-new-2011-trends/5020089.article Rapid increase in gold prices and recession change many consumers mind to buy silver instead of gold, this trend is rising to nearly three in ten women with almost one in five people wearing silver jewellery than gold; particularly young people aged 15-24. Now days Consumers are willing to experiment and try new looks with little minimising their bank balances which means many costume jewellery items are affordable and easy disposable without denting their bank balance. Young aged under-35 is more open to pay large amounts for watches these are consumers who do not wear jewellery to express their individuality or to show their consumer spending power. As the research has should that 86% of consumers wear a watch, were 40% only buy a new watch when their old watch is broken. The new reason for purchase a watch could be watchs main function with health benefits as a new way of helping the consumer. http://oxygen.mintel.com/sinatra/oxygen/display/id=479809 Executive Summary: https://www.keynote.co.uk/market-intelligence/view/product/10331/chapter/0 Why buy me. Can be better explain by to fend off the competition by constant innovation, reinvigorate, recalibrate, update. Many brands and companies are continuously renovating their business and holding positioning themselves for growth. Positioning able offerings for brands and availability of product in the market. Several key target groups and users meet their needs as it reaches a certain mode of consumers and delivers benefits to them. Consumer and user are attributed by benefits and product as they are depended on how actual approach of a company or brands position communicates in the market place. As a result positioning or product of a company find one to keep further distance itself from competitors which is based on list of items, but very importantly in six key :, Distribution, Quality, Attributes, Product, Price and Usage Occasions. As compared to earlier times consumerism has undergone a sea change where the consumers are informed about the products. Hence, the market has become customer centric. Understanding the importance of customer is become the structure of business; in effects companies have started in regular basis i.e. repositioning exercise. In the recent times Titian Industries Ltd had a major brand repositioning exercise was planned more in order to provide more to its customers. Now the company holds new position. This study will help to understand the revived positioning strategies of Titan watches. An analysis of repositioning strategies of Titan also forms of the study. Firstly it is important to understand the overall wrist watch industry in UK. Secondly to study the brand positioning and re-positioning strategy of Titan wrist watches and to find out about the loyal customers of Titan watches as they are aware of the new positioning strategies of the company and how they used them. To study primary and secondary data have been used. Analysis UK wrist watch industry and brand repositioning strategies of TITAN Company has been analysed and completed on the basis of secondary data. Internet, journals, books and magazines have been used for this purpose. Project comprises conducting a questionnaire survey. (function() { var scribd = document.createElement("script"); scribd.type = "text/javascript"; scribd.async = true; scribd.src = "https://www.scribd.com/javascripts/embed_code/inject.js"; var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(scribd, s); })() Introduction: 1.1 Theory and concepts: According to Peter Drucker A business has two and only two basic functions: marketing and innovation To maintain business relevance and market position, it is important to continuously innovate and invent brand image in the market to pace with change and intense competitive pressure in the marketplace. In this context, now days brand positioning and revitalization strategies have become a business vital part for battling brand erosion. Further heightened for brand repositioning is because of rising cost and high risk connected with launching a new brand in market. Increase in the cost and high risk related with launching a new brand that is a part of brand reposition. Brand reposition has received very importance in the marketing literature and treated as a difference of brand positioning. Reposition can be required as the market changes and new opportunities occur. In order to reach the customer which was never targeted at first can also be targeted with brand reposition. In order to change its image in the market it is important to focus towards brand repositioning, although it is one of the toughest and harder actions for repositioning of familiar brand in market. As per Solomon, essential part in the marketing efforts is position strategy because companies have to use the elements in the marketing mix to influence the customers understanding the position. There has to be several choices to be, so to as to be in more attractive and relevant position. It is important for the person who is reposition for the reposition to know and understand why reposition is necessary and its need, and if the offer is the one that will change or just the brand name. While repositioning it is important to undertake and understand all the risk factors that is likely to affect it in the market. A company risks its credibility and reliability more while repositioning its brand in the market and the need for a thorough strategy is very important to avoid any occurrence. Some analyst argues that to successfully reposition a established brand name is almost impossible because repositioning of a brand can make the most loyal customer to switch brand. If the brand is eroded then brand reposition becomes important. Numerous attempts to reposition brand in the market may fail which is testified by many company for example while soft drink has successfully been able to connect with the youth though they exist for 40 years in the market but at the same Levis, jeans has been losing its market share to newcomers such as The Gap despite numerous campaigns designed to reposition the brand trend. 1.2 Literature Review: The reposition strategy is defined into three stages that is: Introductory Elaboration Fortification This involves the introduction of a new or a repositioned brand, seeking underline the brands value over others, and to broaden the brand position. It is truly hard to change the customers perceived attitude towards a brand, and therefore the risk is great that the attempt to repositioning might fail. After rolling out the strategy, it is time to modify the proposition through update of the personality and through repositioning. There pros and cons with both of this segments and it is great significance that they are truly calculate when deciding the next step in the process. To understand it more deeply http://htmlimg4.scribdassets.com/55f3acalz4nfgla/images/10-81b5e3fa9c/000.jpg Figure 1: Stages in brand strategy development. When a company modifies or change something that is already there in the market established in the mind of the customer that is called as repositioning. Different profession and individuals have different meaning and understanding towards Repositioning. There are few different definitions and greater understanding about this concept: Repositioning is a change, principally about triggering the vision, mission and value in a new direction that is more suited f or the brand in the future- Brand manager consultant. Principally, reposition concerns changing the consumers perception of the brand PR consultant. Repositioning is built upon the change of unique and differentiated associations with the brand in some kind of direction; it is about having a balance between the category party and differentiation when using reposition strategies (Leading Brand strategies) From these definitions, it is obvious that reposition is about moving something to more attractive and relevant position. Reposition direction is often decided as to what a company wants to achieve. There is also a visible relation between price and quantity aspects. When a company perceives the market as a demand curve, the purpose is to down stretch or upward curve. When moving up and there is a need for reaching the premium segment and expand up wards. Figure: The principle of reposition. When striving towards a new position in the market, it is important to understand those consumers are limited. Peoples minds select what to remember and it is important to convince the consumers with greater arguments. The market always strive for change which is rapid and therefore repositioning can be necessary to meet these demands, newer and stronger arguments have to be established to convinced them to stay as loyal customers. As repositioning is a very complicated matter and therefore there are no detailed theories or models. Aim for repositioning is different for different person, and the only connection between all the different theories is that repositioning is moving something from somewhere towards a greater position at the market. Corstjens and Doyle (1989) identified three types of repositioning strategies: Zero repositioning, which is not a repositioning at all since the firm maintains its initial strategy in the face of a changing environment. Gradual repositioning, where the firm performs incremental, continuous adjustments to its positioning strategy to reflect the evolution of its environment; and Radical repositioning that corresponds to a discontinuous shift towards a new target market and /or a new competitive advantage. After learning the repositioning of several brands from the UK market, the following 8 types of repositioning have been identified. These are: Increasing relevance to the consumer Increasing occasions for use Making the brand serious Falling sales Bringing in new customers Making the rand contemporary Differentiate from other brands Changed market conditions A four phased brand repositioning approach can be followed to achieve the intended benfits- Phase I. Determining the current status of the brand Phase II. What does the brand stand for today? Phase III. Developing the brand positioning platforms Phase IV. Refining the brand Positioning and Management Presentation The advantages that can be derived from brand repositioning exercises can be summarized as: Value over others Updated personality Relevant position The risks associated with such strategies are: Loss of focus Neglecting original customers Losing credibility for the brand Confusing the brand Therefore, in order UNLEARN the brand positioning one must help the customer to know brand repositioning in more difficult than initially positioning. This can be done by: Carefully crafted communication New products, packaging Associations with other brands ( co- branding, co- marketing, ingredient branding, strategic alliances, etc) that reinforce the new brand positioning. This exercise is so critical to an organizations success that the organizations and leader in marketing/brand management should develop skill preferably with the help and facilitation of an outside brand positioning expert. Research Methodology: 2.1 Objectives To study the current scenario of UK wrist watch industry. To review the brand positioning strategies of different sub-brands of watches. To analyze the brand repositioning strategies of watches. To study consumer awareness and perception about the brand repositioning strategies of watches. This study will help to understand the gap in its communication strategy regarding brand repositioning exercises and the further measures to be taken for effective marketing communications. 2.2 Limitations: The study is confined to London area only There is possibility of sampling errors in the study The responses of the consumers may not be genuine Questionnaire may not be comprehensive 2.3 Sources of Data Collection: The relevant data was collected from both primary sources and secondary sources. The starting point of my information gathering has been the secondary sources such as internet, books, and journals and so on. Firstly, brand positioning and repositioning strategies of Titan, secondary sources such as internet, insurance magazines, and journals and so on. Then I conducted a consumer awareness survey on brand repositioning strategies undertaken by Titan watches in recent times. 2.4 Sampling: To conduct sampling of 50 loyal consumers of Titan and in the age group of 20 30 years for this study. Since Titan has taken up brand repositioning strategies since January 2011, consumers who have seen the previous and new campaigns have been targeted. 2.5 Primary data: Data was collected through an interview schedule, consisting of both open ended and closed ended questions. It consisted of the parameters like reasons consumers brand preference, recollection of earlier tagline and advertisement, brand ambassador of Titan awareness of new tagline and campaign featuring sportsmen and actors from International body and so on. The data was collected through e-mails, telephone contacts and one to one personal interviews. Industry Overview UK Watch industry: In 2004 and 2008 market report examines the jewellery and watches market in UK were fluctuated and fell by 2.8% and finish at  £4.33 billion in the review report. Large declined in 2008 contribute to the global economic downturn and UK recession which adversely effected nearly all UK industries. The only unaffected by the downturn was the luxury end of the market end, but by the 2008 and 2009 it begun to take effect on it. In recent year the jewellery and watches become increasingly competitive. Although this market have wide range of suppliers and retailers also online retailing have contributed highly for transparent for information on pricing and availability of products. This was a positive trend for small brands that was previously unable to deal with consumer directly. Some larger retailers and few independents have developed their transactional sites to deal with their consumer demand. The product which have high rate of consumer penetration with around a third of the UK population owning piece jewellery and watches. In 2009 downturn in UK economy shows that it will affect all areas of consumer spending and unlikely to show reversal in near future. It seems the concepts of a wrist watch have become that of a status symbol rather than a practical chronometer. According to a survey that suggest one in seven people in the UK has no need for watch, apart from as a fashion accessory. Gadgets such as iPods, laptops and mobile phone, represent threat to the watch industry, survey conducted by Mintel. Even in the age of iPhones, people spend huge amount of money on a quality time piece, with high-end brands such as Rolex and Tag Heuer adorning blinged up wrist of rappers, bankers and fashionistas alike. http://www.wharf.co.uk/2010/11/why-wrist-watches-are-dialling.html SWOT ANALYSIS OF THE UK WATCH INDUSTRY: Strengths: Watch industry is growing industry which faster rate As the population is rising, the watch market is also expanding Customers are not very price sensitive as far as quality watch is concerned Weakness: There is not much advertising done by watch industry No innovation in products There are few number of exclusive showrooms that reduces the consumers accessibility to the product There are few marketers, who are concentrated only upon a particular niche segment (Tag Heuer ) Opportunities: There is more need of fashionable luxury watch and fine luxury watch brands that can be targeted in UK, as customers are more like trendsetter and fashionable. UK especially London is a metropolitan city which makes it more attractive for the new company. Youth are more brand conscious than their predecessors. That leads to the expansion of the market for branded watches. Threats: There are many foreign players entering in the race Too many players will dilute the market and the profit margin. Mobile phones acting as substitutes of the watches. The Indian watch industry began in the year 1961 with the commissioning of the watch division of Titan. The first watch model manufactured by HMT was the Janata model in the year 1962. HMT was the leader in the watch market till the Tatas formed Titan watches in association with Tamil Nadu Industrial Development Corporation in the year 1987. They took a major strategy decision, which later changed the face of the Indian watch market to manufacture only quartz watches. Liberalisation in 1992 and removal of quantitative restrictions due to WTO has opened the doors for many the Indian market viz. Tissot, Swatch, Omega, Rado, TAGHeuer. The import duties on watches are falling which makes the Indian market look attractive for the global majors like Casio, Swatch and Citizen. Company Profile: Overview Titan is one of the largest watch producer in India and sixth largest in the world. Titan manufactures over 7 million watches per annum and have 65 million customer. In 1984 titan was established as a joint venture between the Tata Group and Tamil Nadu Industrial Development Corporation. Manufacturing in a state- of -the art at Hosur, Tamil Nadu the company brought the large change in Indian market, by offering quartz technology with international styling. By understanding the different segments in the market, the company launched its second brand Sonata watch, as value brand for those who like styled watches with affordable prices. In last two decade the company has build an very good impression in watch business to become Indias largest manufacturer and world largest sixth manufacturer of watches. This was mainly because good formidable distribution network. Being one of largest retail chain of exclusive retail showroom for watches called The world of Titan spread over 100 towns. Titan have branches over 30 countries, its also have multi brand outlets named Time Zone, service centres and dealer outlets. The company has watch plant at Dehradun (UP) and Baddi (Himachal Pradesh) and electronic circuit boards in Goa. The promoters held majority stake of the company, with Tidco having 28% of the shares and Tata Group companies owing 25% of the shares and the public sharing holding around 28% in the company. The rest of the stake held by the foreign institution, non resident Indian, mutual fund and other institution. It also acquiring a license for global brands such as Tommy Hilfiger and Hugo Boss, while. It has also in its portfolio its first Swiss Made watch brand Xylys. In 1995 the company capitalize to brand Tanishq as diversified into jewellery in fragmented market operating no brand in urban city. Also in 2005 the company launched its second Jewellery brand, GoldPlus, as using its opportunity for capitalizing in small town and rural India. Its also diversified into fashion Eyewear by launching Fastrack Eye Gear sunglasses as well as prescription eyewear. TITAN WATCHES: BRAND POSITIONING STRATEGIES Overall strategies: Since from the beginning Titan has been positioned as a premium brand, because its high quality products for its customer. Titan is struggling to have a strong brand image in UK market due to its numerous sub-brands that caters to different segments in India. It follows different positioning strategies; these strategies can also be analyzed as given below: Attribute Positioning: The company launched first quartz watches to Indian market as its product. The company successfully penetrate the market by this launch, under this strategy came Raga, Classique and Regalia. Classique positioned as style corporate wear that leaves a quiet definite impression and qualities of function. Regalia ranger represent the elegant-wear. Raga is an exclusive watch as positioned. The Raga and silver Raga collection of style, delicate and feminine with each piece unique truly. User Positioning: Titan provides to several user groups children (the Dash), sportspersons and adventurers. The fastrack range is seen as being modern and related to present time, reliable and sturdy. The advertising, packaging and merchandising of this range is young, cool and vibrant. Benefit Positioning: Titan offer many deals to differentiate its offering on the basis of superior style and attractiveness which is offered by Digital range fastrack. Competitors Positioning: Titan had to encounter the threat with the entry of several foreign watchmakers into the market; most the entrants are catering to the upper end of the market Omega, Cartier etc. Quality or Price Positioning: In the overseas market, especially in Europe where it is competing with Swiss and Japanese watches, it is position itself as value-for-money (less than Swiss watches and higher than Japanese), by giving attractively styled and of good quality. TITAN WATCHES: BRAND RE-POSITIONING STRATEGIES FOR GLOBALISATION Titan has managed to get fair market in Middle East and Africa but its failure in Europe was a downturn for the Company as the return was not as good as investment made for the expansion. Titan has decided to revamp its flagship watch brand in Europe mainly in UK. Titan wants to reposition it more youthful and relevant to the changing times. Titan has entered the International markets in 1989 through the export of watch movements. Titans first global footprint was placed in the UAE the largest market in the Middle East then it moved towards Egypt, Oman, Saudi Arabia and few markets in Africa. Though it faced strong competition, it reached the sales of 100,000 watches within a year of its launch. It started to move globally and moves towards Sri Lanka, Bangladesh, Maldives and Nepal. After its extensive survey, it concluded that it needs good reason to stock the brand. Titan needs to re-position its brand image in the UK market. And so Titan decided to against soft option of driving its globalization through private label exports. It would launch its product under its own brand with market positioning Therefore Titan found a massive advertising campaign to create brand awareness. It also participated in the fair which showcases the worlds biggest watch brand in the world. http://www.moodiereport.com/images/luxury_watch_tables_jan10_04.jpg http://www.moodiereport.com/images/luxury_watch_tables_jan10_05.jpg CONCLUSION: The suggestions to improve consumer awareness about brand repositioning strategy of Titan are as follows: To increase its visibility, Titan Company can sponsor events similar to fashion shows which all latest designs launched are displayed. This is important as it has a great effect on different segments of the customers in different ways. It is important to have Tie up with radio channels and television to broadcast and telecast its advertisement about various sales promotion from time to time. RD needs more investment as customer expectations are changing rapidly. It should focus more on introducing more varieties and luxury items in the market at regular interval. Introduce exclusive collection for working women which is more contemporary and complements any fashion styles. Tie up with international watch brands to make the product stronger in the market. To use internet to spread awareness among consumer about the brand. (function() { var scribd = document.createElement("script"); scribd.type = "text/javascript"; scribd.async = true; scribd.src = "https://www.scribd.com/javascripts/embed_code/inject.js"; var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(scribd, s); })()

Otto Von Bismarck Essay -- History

Otto Von Bismarck Otto Von Bismarck was a great leader in the unification of Germany. His skill as a diplomat was unrivalled during his reign as chancellor of Prussia. The mastery he showed in foreign policy was such that he was able to outwit all other powers and make their leaders appear inadequate. Bismarck was an unrivalled diplomat during his reign. His German Reich constitution of April 1871 allowed him to dictate the government on his own terms. However, the parliament only â€Å"had the power to initiate debate upon any point of his (Bismarck’s) policy, but neither he nor any other minister was responsible to the assembly for his actions" (T. A. Morris, p116). Furthermore, the constitution was designed to give the impression that power was shared equally between the emperor and the chancellor, however Bismarck had the upper hand in all crucial decision-making, as he was adept at convincing Wilhelm of the correctness of his policy. A further example of the extent to which he was a great chancellor is the fact that he was able to deal with the internal opposition. Bismarck was able to gain the support of the National-Liberal party as they were sympathetic to the chancellor because he had brought about national unity, the party's major policy aim, and also because many short-term goals of the two partners coincided - most notably "consolidation of that national unity and the centralisation of the administration of the Reich" (Morris, p118). His association with the ...

Variation Of Acoustics Within A Space Architecture Essay

Concrete would bring forth loud resounding sound whereas rug would absorb sound. A little Dark and loud infinite would arouse tenseness in the user where as a infinite meant to portray joy would be big, good lit and have proper acoustic values. Aural architecture plays many important functions in assorted types of infinites such as musical, societal, navigational, aesthetic and symbolic. In a musical infinite, the echo blends the note sequences into chords. In a societal infinite it changes the distance between people in eating houses. In a navigational infinite it permits traveling through a dark infinite by echo sounding, as an aesthetic infinite it provides a delighting aural texture and as a symbolic infinite it can be associated with spiritual significance in the context of a infinite such as a cathedral ( Blesser 2009 ) The image above shows the shrine of St. Werburg in the Chester Cathedral. This shrine has six deferrals for kneeling pilgrims to put their caputs while praying. This pit amplifies and filters the sound giving the individuals voice a dramatic and emotional strength. The reverberations give the sense of being in another universe, the elaboration gives the sense of familiarity and the ocular isolation contributes to privateness. Through a insistent use for rites and ceremonials, the ocular and aural belongingss of such objects or geometries can get a symbolic significance. In the ocular universe, these would be called icons, and the equivalent of it in the aural universe would be known as an earcon ( Blesser and Salter,2007 ) . The user will be cognizant of the enormousness, geometry and stuff of the cathedral by the feeling of the reverberation and re-echo within the infinite. If the stuff used for the cathedral was carpet alternatively of rock, it would be acoustically softened every bit good as the spacial and acoustic dimensions of the architecture will be lost. ( Holl, Pallasmaa and Gomez, 2006 ) Aural architectures affect on societal infinites is clearly apparent in figure 2 shown below. When we think of architecture we tend to visualise the belongingss of the infinite that can be seen, specially the boundaries that are restricting us to a limited infinite and curtailing our motion every bit good as our legal rights of entree. On the other manus, aural boundaries are different to ocular boundaries as sound flows through every little gap and cranny. Fig 2. Hogarth ‘s angered instrumentalists. Hogarth portrays the discouragement of a instrumentalist who finds that his private music room and the uproar of the street are in fact a singleA aural infinite. The figure above demonstrates how the sounds from the street flow freely through the unfastened window of the house. Hence the street and the room with the unfastened window portion the same aural infinite. Fig 3. Dan Kish ‘s Team Bat taking unsighted adolescents on a bike drive The function of aural architecture in navigational infinites is barely of all time recognized except by the unsighted persons who rely on echo sounding to assist them travel around ( fig 3 ) . We are non usually cognizant that we posses the ability to hear spacial properties such as an unfastened window or a wall. However every person has an developing ability to utilize their ears to supplement vision. Potholers can acquire a sense of the countries of the cave that are wholly hidden by listening to the echo and reverberations ( Blesser and Salter,2007 ) . Anyone who has been spellbound by the sound of H2O beads in the darkness of a ruin is a informant to the extraordinary capacity of the ear to carve our volume into the nothingness of darkness ( Holl, Pallasmaa and Gomez, 2006 ) . The acoustic properties of a musical infinite have a important consequence on the temper and behaviour of an person. This consequence is best demonstrated in high impact infinites instead than ordinary infinites. Stockhausen ‘s public presentation of â€Å" Stimmung † in the Jaita caves near Beirut proves this. The public presentation was on a platform constructed over the abbeys and the audience was 80 thousand off from the performing artists, unlike in normal concert halls. This allowed the natural acoustics to rule the direct sound. After listening to the public presentation, a Catholic priest said it was one of the longest and happiest supplications he had of all time known. Fig 4. Stockhausen ‘s public presentation of â€Å" Stimmung † in the Jeita Cave near Beirut. The acoustic belongingss of a high impact infinite have a greater and more effectual impact on the temper and emotion of the user than in an ordinary infinite. However one can all remember the acoustic abrasiveness of an inhibited and unfurnished house as apposed to the affableness of a lived place. Juhani Pallasmaa writes, ‘ every edifice or infinite has its characteristic sounds of familiarity or monumentality, invitation or rejecting, cordial reception or ill will. ‘ The map of aural architecture in an aesthetic infinite is similar to adding decorations and texture to our ocular infinites to do them look alone and interesting. In the same mode we can add aural embroideries to alter the acoustics of the environment every bit good. In an experiment done by Eusebio Sempere, where he made a sculpture with unstained steel tubings that rotate at its base. It acts as a sonic filter which filters out passage of certain frequences, therefore the hearer on one side heard a tonic alteration of the sound geting from the other side. This sculpture is a ocular equivalent of the colored glass prism. Fig 5. Eusebio Sempere ‘s sculpture inA Madrid has alone acoustic belongingss. Architecture is best perceived every bit sound as it leaves a batch to the imaginativeness of the user and it is said that imaginativeness is needed to do sense of perceptual experience. Even though sound is non the dominant medium for comprehending architecture, it is successful in giving individuality to architecture as sound creates an atmosphere beyond map. In his book Eyes of the Skin, Pallasmaa states that ‘Modern architecture at big has housed the mind and the oculus, but it has left the organic structure and the other senses, every bit good as our memories, imaginativeness and dreams, homeless ‘ ( pg 19 ) . â€Å" You see things and state why? But I dream things that ne'er were and state why non? † Unknown Imagination is the ability to organize a mental image of something that is non straight perceived through the senses. It is the ability of the head to organize mental scenes, objects or events that do non be, are non present or have non happened ( Remez Sasson ) . Imagination is non merely limited to seeing images in the head. It includes all the five senses and feelings. One can conceive of a sound, gustatory sensation, odor, a physical esthesis a feeling or emotion. It is imagination that makes it possible to see a whole universe inside the head. It gives us the ability to look at any state of affairs from a different point of position. It has a really of import function and value in an person ‘s life and is non simply merely woolgathering. Every person possesses some ability to conceive of, but in some it may be developed more than others. We all use it, consciously or unconsciously, in our day-to-day life whether it is to read, compose, be after a party or a trip, to depict an event, to state or narrative, or merely merely giving waies to acquire to a specific finish. The originative power of imaginativeness is needed to accomplish success in any field, and some persons have a greater imaginativeness than others. It is a power beyond originative visual image, positive thought and avowals ( Remez Sasson ) . Basically, imaginativeness is the power of doing something up in one ‘s caput. Perception depends on the world-wide position of a individual and imaginativeness is needed to do sense of these perceptual experiences. Make you prefer your ain dreams or person else ‘s? How about your ain phantasies or person else ‘s? ( Anthony Megna ) . This is the really ground why many persons prefer reading a book in comparing to watching a film, as the film is person else ‘s position and non their ain. The spectator has no power to conceive of the characters, topographic points or the events of the narrative as everything can be seen. Alternatively, when reading a novel, the reader has the chance to put out their ain readings of the narrative and has the power to conceive of the characters, topographic points and incidents in the narrative as he/she wants. Hence reading a book leaves one with a greater capacity to conceive of than watching a film, which is person else ‘s fiction. â€Å" Whenever I start reading a book I ever come up with how I think a character should look or sound, so when versions come out and there is eventually a face and voice to the character and it is different t han the 1 in my caput, it can be hard for me to accept † says Lauren, a Harry Potter fan. By and large when comparing a film to a book, the book wins the lucifer because with a book, one can acquire more information, more scenes and a better